Many business owners had to adjust their business model because of the pandemic. A client recently shared with me how challenging it has been to target a new customer base when all her marketing material was aimed at corporate clients before COVID disrupted their...
There is no better time than in the current Covid-19 pandemic to tell your brand story. Some of us may have found it a challenge to do this in the pre Covid days but now, during these strange and uncertain times, we all have a story to tell. Even better, we can all...