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Five ways to woo your customers until they swoon

Five ways to woo your customers until they swoon

by Laurel Pretorius | Feb 2, 2021 | Brand Story, Content Marketing, Customer Avatar, Digital Marketing Strategy, Marketing Strategy, Online marketing

Attracting new customers is a lot like the dating game. First you visualise your dream date. Then you put on your best dress, work the social scene and charm them into wanting more. Once you have their interest, then comes the hard part, to get them to commit to a...
New Year, New Avatar

New Year, New Avatar

by Nadine Butcher | Jan 19, 2021 | Brand Story, Content Marketing, Customer Avatar, Digital Marketing Strategy, Marketing Strategy, Online marketing

Many business owners had to adjust their business model because of the pandemic. A client recently shared with me how challenging it has been to target a new customer base when all her marketing material was aimed at corporate clients before COVID disrupted their...

Recent Posts

  • Five ways to woo your customers until they swoon
  • New Year, New Avatar
  • Staying ahead of the SEO game
  • Does your website bring in new business for you?
  • If you don’t know your customer, you can kiss your leads goodbye

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