The magic formula behind a must-read blog
“Where the Internet is about availability of information, blogging is about making information creation available to anyone” – George Siemens Blog nostalgia: A look at then and now Blogging is the perfect content-creation tool to reflect on trending ideas about the...
Data privacy: The importance of protecting consumer information
Consumer data is a company’s doorway into understanding consumer’s online behaviour, demographics, and product interests. It is one of the most invaluable resources that allows marketers to gain knowledge of their target market while identifying how marketing...
SME Alert: Why digital marketing should be your go-to solution
As an entrepreneur, what’s your definition of tragedy? Having an interesting product that captures the market’s attention is all cool and well, but if potential customers cannot find your business online – TRAGEDY! So, to ensure that your SME is stayin’ alive we...
How to create a landing page that will skyrocket your leads
Digital marketing has allowed websites to become increasingly more diverse and solution orientated. For every purpose there is a webpage and knowing how to take the right approach can boost your lead-conversion into a new dimension. Focussing on landing pages, we have...